The Tech Group, Insight Product Development Announce CollaborationThe Tech Group, Insight Product Development Announce Collaboration
West's The Tech Group announced at MD&M West that it has entered into a joint marketing agreement with Insight Product Development. The joint marketing activities are designed to provide the healthcare industry with seamless access to product design and development expertise from concept through commercialization.
February 12, 2009
The agreement provides customers with ready access to InsightâEUR(TM)s user-research expertise, mechanical innovation capabilities, and methods that ensure medical programs integrate compliance and FDA requirements. It taps into WestâEUR(TM)s ability to develop and manufacture devices and systems that improve the safety and effectiveness of drug administration.According to the companies, West and Insight will define customer needs through the research, design, manufacturing, and commercialization process to identify opportunities, prove solutions, and design systems and devices for performance and ease of use. In addition, InsightâEUR(TM)s capabilities will complement WestâEUR(TM)s internal development of innovative systems and devices. The Tech Group, an injection molding contract manufacturer for the healthcare industry, can provide Insight customers with design and development expertise throughout the product development process.The relationship and marketing efforts are lead by Chris Evans, manager of WestâEUR(TM)s Innovation Concepts Group, a group formed to increase the development of proprietary new products and to serve customers through the entire process.
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