New Skyscraper a Unique Healthcare Spot

The anticipated 2013 opening of a 60-story, 1.5 million-sq-ft tower in New York City could bring new opportunities for the healthcare industry in a central location. The World Product Centre will feature state-of-the-art technology that enables companies to exchange information on site and remotely, in seven languages. It will be open to any organization that wants to do business in healthcare, including nonprofit and trade associations.

December 23, 2008

1 Min Read
New Skyscraper a Unique Healthcare Spot

Within device manufacturing participants, the center will focus on companies that sell finished medical devices rather than component manufacturers, but this doesn't necessarily rule out those suppliers.The current U.S. economic state might raise concern over such an ambitious plan. However, Michael Resnick, executive vice president of the World Product Centre, says it is a cost-effective tool that provides long-term financial savings. "The nice part of this project is that it's five years until the doors open, so the financial commitment to secure the location is minimal and no risk," he says, adding that the center has received a huge positive response from the companies it has been involved with so far.The center is asking for a 10-year commitment. Companies that want to participate sign a license agreement, which gives them access to all building resources such as executive office space, media space for briefings and analyst presentation, and conference auditoriums for continuing medical education programs. Nearly 200 healthcare companies have been approached, and Resnick expects the first wave of participants to be announced soon.

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