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AdvaMed to Unveil Health Care Reform Plan

Health care reform is traditionally considered the province of politicians, bureaucrats, doctors and other caregivers, insurance companies, and consumers. But the medical device industry is a stakeholder, too. With that in mind, AdvaMed later today will unveil its own health care reform plan. It says its plan will include universal coverage and a national multibillion-dollar fund to address health promotion and disease prevention.

Most importantly to industry, the plan also includes "mechanisms to promote health quality, effiiciency, and innovation to help improve patient oucomes and control costs." In other words, a cost-control plan to serve as an alternative to gainsharing.  

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