An archived version of the recent MX Executive Webcast, “Managing Healthcare Customers: The Essentials of CRM Systems for Medical Device Manufacturers,” is now available for on-line viewing.
Originally broadcast on May 24, the event is the first in a series of free, on-line discussions for medical technology executives presented by MX magazine. The Webcast focuses on customer relationship management strategies that medtech companies can use to improve sales effectiveness, profit from healthcare influencers and thought leaders, collaborate with GPOs and distributors, and build customer loyalty and demand.
The Webcast features a presentation by Judd Banks, business manager at Pivotal Corp., with commentary by Don Patulo, senior director for sales support and training applications at Sysmex America Inc. The event concludes with a Q&A session moderated by Steve Halasey, editor in chief of MX Magazine.
To replay the archived version of “Managing Healthcare Customers: The Essentials of CRM Systems for Medical Device Manufacturers” click here.
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