Originally Published MPMN
Company Restructuring Prompts New Site
An adhesives company has developed a new Web site in order to reflect its reorganization into four operating divisions. The site addresses the functions and capabilities of the ARcare, ARclad, ARx, and ARmark divisions. Designed for ease of use for customers worldwide, the Adhesives Research
(Glen Rock, PA) home page presents visitors with the option of entering the North America, Europe, or Asia portal. Each portal includes customized contact information and corporate descriptions. Among the improved features are product data sheets that are available in PDF format. Visitors can print the product pages or e-mail them to a friend. In addition, a keyword search helps users find desired information quickly.
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