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An Excellence Adventure

Medical Device & Diagnostic Industry

MDDI Article Index

An MD&DI October 1999 Column


Sponsored by MD&DI, the third annual Medical Design Excellence Awards will once again recognize outstanding achievements in medical device design and manufacturing.

Here's something you should do before this millennium ends. It's not a neglected New Year's resolution or some other oft-delayed self-improvement project. The few extra pounds can stay on. It's not expensive or painful. On the contrary, it can alleviate the burden of toiling in obscurity, extend the reach of your vision and commitment, help you gain recognition for your accomplishments, and sweeten the fruit of your labor.

Enter the 2000 Medical Design Excellence Awards (MDEA), sponsored by MD&DI and presented by Canon Communications.

As the premier awards program for the medical technology community, the global competition is open to companies or individuals involved in the design, engineering, manufacture, or distribution of finished medical devices or medical packaging. (Suppliers of materials, components, or services may submit a finished device on behalf of a product manufacturer with the manufacturer's written approval.) There are 10 categories: critical care and emergency medicine products; dental instruments, equipment, and supplies; finished packaging; general hospital devices and therapeutic products; implant and tissue-replacement products; in vitro diagnostics; over-the-counter self-care products; radiological and electromechanical devices; rehabilitation and assistive-technology products; and surgical equipment, instruments, and supplies. All products entered must be commercially available for purchase by December 20, 1999.

Entries will be evaluated by a panel of impartial, third-party jurors based on criteria that include engineering and design innovation, functional improvements, cost-effectiveness and other significant business benefits, aesthetics, and overall contribution to healthcare. The jurors will convene during the Medical Design & Manufacturing (MD&M) West show, January 18­20, 2000 in Anaheim, CA and choose four winners in each category. Following this selection, jurors will make a recommendation to Canon editorial staff for each category's "best-of-class" award. Category winners will be notified by mail before February 15 and announced to the press. They will be celebrated—and the winning products exhibited—at a reception and press conference on the show floor during MD&M East in New York City, to be held June 6­8 at the Jacob K. Javits Center. The "best-of-class" awards will also be presented at the show. For winning product designers and manufacturers, the presentation ceremony will thus take place before a true audience of one's peers—the MD&M attendees who are there for the express purpose of finding the resources that will enable them to build better medical devices.

Past award winners have commented on how gratifying it is for designers, engineers, and others on a development team—most of whom work out of the limelight—to be recognized for their contributions to a successful project. Those receiving awards in this year's third annual MDEA program will join a growing roster of the industry's most creative and enterprising product development professionals. The winning products will benefit from considerable publicity, including trade, news service, and commercial publication coverage in addition to features in MD&DI and other Canon magazines.

Entries must be received by December 20, 1999. To be considered for an award, contact the MDEA coordinator at 310/996-9434 or via e-mail at [email protected]. For an on-line entry form or more information about the program, visit the awards site .

Jon Katz

[email protected]

Copyright ©1999 Medical Device & Diagnostic Industry

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