Roundtable Participants 4451

ADVERTISING, DISTRIBUTION, & SALES

Mark Adams was appointed vice president of sales and marketing for CryoCor Inc. (San Diego) in November 2007. Adams has served at the management and executive levels with several electrophysiology companies, including EP Technologies, prior to its acquisition by Boston Scientific; Irvine Biomedical, prior to its acquisition by St. Jude Medical; EP Medsystems; and Instromedics. He can be reached via e-mail at [email protected].

Dale Hagemeyer is a research vice president for the manufacturing sector of industry advisory services at Gartner Inc. (Stamford, CT). His area of expertise is in customer-facing processes and applications for the consumer goods and life sciences industries, including the biotech, pharma, and medical device sectors. He can be reached via e-mail at [email protected].

Mark M. Miller has served as vice president of sales and marketing for Zonare Medical Systems Inc. (Mountain View, CA) since March 2003. Prior to joining the company, Miller served as vice president of ultrasound sales at Siemens Medical Solutions (Malvern, PA) from March 2001 to March 2003. He can be reached via e-mail at [email protected].

Marshall C. Solem is managing principal of ZS Associates' headquarters office in Evanston, IL, and until 2008 was the leader of the firm's medical products and services practice. His primary focus is working with medical device and diagnostics companies on issues of sales and marketing effectiveness, including go-to-market strategy, sales force effectiveness, and incentive compensation. He can be reached via e-mail at [email protected].

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