Steven C. Furlong

January 1, 2005

1 Min Read
IP Strategy and the Quest for Capital

Originally Published MX January/February 2005


Clearly connecting a company's intellectual property strategy with its business plan can secure a vital link to venture capital funding.

Steven C. Furlong

An idea for an artificial liver could lead to a breakthrough invention benefiting millions of people in critical need. But without adequate funding to bring such an invention to fruition, the potentially life-saving device may never get to market, remaining simply someone's dream. Companies that do bring to market useful medical technology innovations tend to succeed in this by crafting a business plan that includes a well-conceived intellectual property (IP) strategy that protects all facets of the medical device. Such an IP strategy can also win investor interest.


Patents on medical devices don't last forever. Trademarks and other forms of IP protection (distinctive shapes and colors, for example) can help protect a medical technology market space.

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