Add This Book to Your Summer Reading List

This femtech opinion leader highlights trailblazers transforming various women’s health verticals, uncovering opportunities for those entering and funding the $1 trillion movement.

Katie Hobbins, Managing Editor

July 3, 2024

2 Min Read
Unlocking Women’s Health: FemTech and the Quest for Gender Equity
Images courtesy of Dr. Brittany Barreto

With her new book soon hitting shelves, Dr. Brittany Barreto, Ph.D., founder of FemHealth Insights, and host of Femtech focus podcast, is creating buzz throughout the medtech industry for her focus on elevating the narrative around women’s health innovation. Known as the voice of femtech, Barreto decided to compile the best interviews from her podcast into a curate guide for students, entrepreneurs, and healthcare professionals navigating and financing the industry.

The book, called “Unlocking Women’s Health: FemTech and the Quest for Gender Equity”, is currently available for preorder, with copies expected to ship in September. Visit for more information.

Advanced readers of the book say:

“I cannot express enough gratitude to you for your dedication to this subject. Your work helps all of us. As a mother of three daughters who have yet to begin menstruating, I feel empowered to support them in ways previously unknown. Without question, what you and your team and everyone you’ve interviewed are doing are a service to all of us.”

“The vastness of knowledge and resources you provide make this work an absolute treasure trove within the context women’s health, and it makes me hopeful about the support and attention women will receive in the future.” 

MD+DI recently sat down with Barreto to discuss the book and the femtech industry as a whole. She highlighted that women’s health includes many verticals, like menopause, sexual health, breast feeling, and chronic conditions. In the book, she talks with experts in these verticals and more to further understand femtech challenges and chances for innovation.

Tag MD+DI on LinkedIn, Twitter, or Facebook with femtech companies you think are changing the industry for the better.

About the Author(s)

Katie Hobbins

Managing Editor, MD+DI

Katie Hobbins is managing editor for MD+DI and joined the team in July 2022. She boasts multiple previous editorial roles in print and multimedia medical journalism, including dermatology, medical aesthetics, and pediatric medicine. She graduated from Cleveland State University in 2018 with a bachelor's degree in journalism and promotional communications. She enjoys yoga, hand embroidery, and anything DIY. You can reach her at [email protected].

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