10. Partner To Win
If 2014, was the year when a fragmented healthcare industry began to test the waters of unlikely collaborations, in 2015, partnering will become the norm.
The report urges traditional healthcare companies or well-known, established companies to partner with startups and new entrants to the healthcare marketplace who have innovative, disruptive technologies.
For instance, Walgreen Co. has announced a partnership with diagnostic company Theranos that can cost effectively and quickly perform blood tests in the retailers' locations.
Terms for collaboration between parties should also involve a certain amount of risk-taking by everyone participating in the collaboration, the report states.
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