With the launch of a Medtronic Customer eXperience Center, Singapore gains a foothold as a healthcare hub for Asia.

Amanda Pedersen

November 30, 2022

2 Min Read
Medtronic opens customer experience center in Singapore for virtual training on the latest medical devices.
Image courtesy of Medtronic

Medtronic is leveraging extended reality (XR), augmented and virtual realities, and robotics to provide healthcare professionals in Asia immersive learning experiences and remote training.

The company launched a Medtronic Customer eXperience Center (MCXC) in Singapore. The center is designed to bring together healthcare professionals from around the world to ideate, share, and learn through virtual technologies.

Medtronic said the MCXC will serve as a one-stop healthcare technology hub for healthcare professionals around the world to receive training on advanced innovation and medical treatment procedures. For example, the facility's remote XR cardiac training platform, which presents simulation through virtual technologies, will give healthcare professionals an immersive experience on the latest medical devices without the need to be physically present.

The virtual hands-on training will also provide healthcare professionals with access to knowledge sharing resources and opportunities that are focused on skills improvement and capabilities building, resulting in better patient outcome in the digital age.

"Today’s event serves as an important milestone," said Geoff Martha, chairman and CEO at Medtronic. “Technology and innovation are the only ways to address today’s rapidly evolving healthcare environment. Our focus on addressing unmet patient needs through the application of biomedical engineering, and our collaboration with clinicians across Asia, will only be strengthened through the new customer experience center. I look forward to the ongoing partnership with Singapore, as the region continues to gain momentum as a healthcare hub for Asia. Together, we can deliver on the Medtronic mission to alleviate pain, restore health, and extend life for millions – across Singapore, Asia, and the world.”

Goh Wan Yee, senior vice president and head of healthcare for the Singapore Economic Development Board, said the launch of MCXC demonstrates the strength of Singapore's healthcare and innovation ecosystems.

"The new facility puts Singapore in a strong position to serve as an important medical education node for the region, while also creating exciting job roles for Singaporeans,” Yee said.

Diana Tang, vice president of global commercial operations and customer experience at Medtronic, said the MCXC signifies how innovation can transcend physical boundaries using simulators and telepresence technology to provide virtual hands-on training and learning opportunities.

"MCXC is our first ever customer experience center and Singapore’s focus on the development of Medtech, together with its infrastructure and support for companies establishing their presence here makes it an ideal location for such innovation centers," said Lavie Golenberg, director and head of MCXC. "MCXC aims to spearhead industry-wide efforts to harness leading-edge healthcare technologies for better patient outcomes. We look forward to bringing the global healthcare community together through this technology-focused ecosystem to connect, collaborate, and learn about what it means to perform patient care in the digital age.”

About the Author(s)

Amanda Pedersen

Amanda Pedersen is a veteran journalist and award-winning columnist with a passion for helping medical device professionals connect the dots between the medtech news of the day and the bigger picture. She has been covering the medtech industry since 2006.

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