IT Solutions for Medtech Manufacturers

Published: May 1, 2001
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IT Solutions for Medtech Manufacturers

By: Cliff Henke


Originally Published MX May/June 2001


Information Technologies

Part 2: A Systems Approach


IT systems can automate virtually every aspect of a medtech enterprise—but only company leaders can ensure that the systems they choose are suited to their companies' needs.

Cliff Henke

Here's another television-commercial anecdote to match the one that opened this series (MX, March/April 2001).

A young Web programmer is proudly showing his boss his latest creation: a dancing, flaming logo of their company. "Wouldn't it be great if our customers could tell us exactly what they want and then order it on our Web site, and if everyone who needed that information were linked together?" the boss muses. "It would change everything."

As he describes this vision, the perplexed programmer's expression gradually changes to one of terror. "I-I don't know how to do that," he admits, staring feebly at his flaming logo.


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